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Service · Brand identity
Name, logo and visual system for a brand
dots&heroes creates brand strategy and identity: name, logo, colours, typefaces and rules, together with their applications, from the website to the merch. Men In A Movie is entirely our work: identity, website, podcast and merch.

What you get
- NameIf the brand doesn't have one yet.
- Logo and visual systemColours, typefaces, graphic elements.
- Brand bookThe rules that keep it consistent everywhere.
- ApplicationsWebsite, social media, packaging, merch.
How we work
- 01TalkWhat the brand is and who it is for.
- 02DirectionsFirst ideas for how it looks.
- 03DevelopmentThe chosen direction, all the way.
- 04Brand book and applicationsThe rules and the first materials.
Our work
Questions
How long does it take?
It depends on the brief and the scope. Usually 4 to 8 weeks: research, concepts, developing the chosen direction and the brand book.
Do we get a brand book?
Yes. The brand book covers the logo and its versions, colours, typefaces, usage rules and examples of applications, from social media to print.
Got a story
to tell?
Tell us about the brief →
[email protected] · +359 888 811 982 · Sofia