Ficosota: Why it's cool to work here
Videos and photos for Ficosota's future employees and interns: what it's like to work there, told by the people who work there, for young people and Gen Z.
- Client
- Ficosota
- Year
- 2024
About the project
The Brief
Ficosota wanted to attract future employees and interns by speaking to young people and Gen Z.
The idea
Instead of a corporate ad, we let the employees tell it themselves. We interviewed young colleagues and more experienced ones, and showed what it's like to work at Ficosota: the people, the atmosphere and the ideas that make it onto the shelf.
The Result
We shot a series of short videos and employee portraits, which Ficosota published on Instagram and LinkedIn.
What we made
The videos
Five short videos with the people of Ficosota. They open on Instagram.
The photos
The Ficosota team in front of the camera on the shoot day.
The posts
Employee portraits in their own words, published as a series on Instagram.
